Re: Further work on beauty contests

Judy Diamondstone (diamonju who-is-at rci.rutgers.edu)
Sat, 14 Sep 1996 10:26:05 -0400

Angel,
I've never conducted any, but focus groups are supposed to
be the way to go for judging the effects of x on an audience.

I presume you need to form a group that represents the
audience population, then do focused but open-ended
interviews?

Those more knowledgeable should pitch in here.

- Judy


Judy Diamondstone
Rutgers, the State University of New Jersey
Graduate School of Education
]10 Seminary Place
New Brunswick, NJ 08903